Summary
We are looking for a seasoned Marketing Director to lead and enhance our marketing strategy across various divisions and regions. This role entails driving brand growth, managing marketing campaigns, and ensuring they align with the organization’s strategic goals. The Marketing Director will collaborate with senior leadership and product teams to boost customer engagement and revenue.
Data and Details
Key Responsibilities:
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Marketing Strategy:
- Develop and implement a comprehensive marketing strategy aligned with corporate goals and local business needs.
- Create a unified Value Proposition and core differentiators for the Group and each Business Unit (BU).
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Market Analysis and Competition:
- Conduct thorough market research to understand trends, customer behaviors, and competitive landscapes.
- Provide leadership with insights on market trends and growth opportunities.
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Market Growth Guidance:
- Identify and orchestrate market expansion initiatives across various sectors.
- Collaborate with country CEOs and BU heads to create Go-To-Market strategies.
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Product Development and Customer Journey:
- Establish a standardized process for product and service development.
- Facilitate collaboration among cross-functional teams to enhance the customer journey.
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Brand Development:
- Shape corporate brand positioning and ensure consistent messaging across all entities.
- Develop branding guidelines and support internal communication of the brand story.
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Communication and Public Relations:
- Craft compelling brand narratives and manage online marketing efforts.
- Engage with media outlets and oversee public relations to enhance brand reputation.
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Commercial Support:
- Provide impactful marketing materials and support for strategic client engagements.
- Customer Experience Guidelines:
- Define best practices for customer interaction to ensure exceptional experiences.
Preferred Qualifications:
- Experience: Minimum 8 years in a marketing role.
- Education: Bachelor’s degree or higher diploma in a relevant field.
Application Process
To apply for the Marketing Director position, please follow these steps:
- Visit the application link provided below.
- Complete the online application form with your updated resume and cover letter.
- Submit your application before the deadline.