Summary
RealClub.com, a pioneering digital ownership platform for iconic real estate, is looking for a Chief Marketing Officer (CMO) to lead its global marketing efforts. The role focuses on developing brand positioning, executing multi-channel marketing strategies, and driving community growth to foster worldwide adoption and investor trust.
Data and Details
Company Overview: RealClub.com offers unique access to global real estate, starting from just €1, combining elements of PropTech and FinTech to establish a new model of ownership.
Position: Chief Marketing Officer (CMO)
Key Responsibilities:
- Global Marketing Strategy: Develop and execute a multi-channel marketing plan encompassing brand, performance, referral, and gifting funnels.
- Campaign Leadership: Oversee the design and execution of marketing campaigns across various channels including paid (Google, Meta, TikTok, LinkedIn) and organic (SEO, PR, community).
- Performance Tracking & Optimization: Set KPIs and monitor metrics like ROI and CAC while optimizing campaigns based on data insights.
- Brand & Storytelling: Position RealClub as a trusted investment and lifestyle brand through effective storytelling.
- Community Growth: Create viral campaigns to enhance word-of-mouth adoption.
- Partnerships & PR: Develop partnerships with influencers and media, aiming for coverage in leading outlets.
- Team Leadership: Build and mentor a high-performing marketing team while promoting a culture focused on performance.
- Cross-Functional Collaboration: Collaborate with product and design teams to align user journeys and campaign strategies.
- Tools & Systems: Implement CRM, analytics, and automation tools to enhance marketing operations.
Application Process
To apply for the Chief Marketing Officer position at RealClub.com, please follow these steps:
- Visit the application link provided below.
- Submit your resume along with a cover letter detailing your relevant experience and vision for the role.
- Prepare for a potential interview by researching RealClub.com and formulating ideas on how you can contribute to its growth.
Apply Here: https://www.bayt.com/en/uae/jobs/chief-marketing-officer-5361041/